foamly
Brand Guidelines
Color Palette
Teal
#0ABAB5
Primary brand color. Headers, buttons, links, app icon background.
White
#FFFFFF
Backgrounds, cards, breathing space. Represents foam & cleanliness.
Coral
#FF6F61
Accent color. CTAs, highlights, notifications, energy moments.
Slate
#2D3748
Text, headings, UI elements. Professional & readable.
App Icon
Primary
f.
Dark Mode
f.
Light Variant
f.
f.
64px
f.
48px
f.
32px
Typography
Display / Headlines
Book your car wash in seconds
Nunito Bold 800
Body Text
Foamly connects car owners with the best car wash services nearby. Schedule a wash, track your booking, and pay seamlessly, all from your phone.
DM Sans Regular 400
Buttons
Color Usage Guidelines

Consumer App

Teal dominant with coral CTAs. White backgrounds for clean, airy feel. Use coral sparingly for maximum impact.

Business Dashboard

More slate and white. Teal as accent on headers, active states. Professional, data-focused feel.

Marketing

Bold teal + coral combinations. High contrast for social media. Coral for urgency, offers, CTAs.

Print Materials

Ensure teal prints correctly (CMYK: 93, 0, 22, 27). White space is essential to the brand.